Our Team

Rafa Mayer

Founder & Director

Our First Explorer
Rafa’s passion for travel revealed itself when he was a child. He started to travel from a young age and after getting his degree in Marketing and Advertising he backpacked through Europe and the Middle East until the age of 24 when he decided to create Say Hueque, his life-time project. Finally, in 1999, Say Hueque was found to combine his two passions, travel and the incredible landscapes of Argentina. He believes that responsible traveling can change the world and our way of living, leading us to create a meaningful connection with the environment and other cultures. Nowadays, what he loves the most is to travel with his wife and his two boys.

Diego Freedman

General Manager

Our multifaceted leader Diego is our General Manager. He has worked for 25 years as a team leader and has been head of different organizations. He lived in France for 2 years where he was the regional manager of a prestigious international NGO. He worked in the financial industry for 4 years. He learned that working in something that he loves is his preferred lifestyle, that's why he joyned Say Hueque! His purpose is to lead the big team of Say Hueque to improve our work day by day, conquer new goals, and generate an impact on the people. He is a proud father, a loving husband, a lucky friend, a persevering triathlete, motorhome enthusiast, and forever a traveler.

Juliana Mayer

Partner & DMC Sales Manager

Our international traveler Juliana Mayer is SayHueque´s partner and she has worked in the company for 2 decades. With over 25 years of experience in the travel industry, she is now head of our DMC department and in charge of new accounts. From a young age, she loved traveling with her family all across the country, so after finishing school she knew what she wanted to do. She graduated from the university with a Tourism degree and started working and traveling straight away. She has traveled everywhere in the country, and after 8 years of living in London, she rediscovered the beauty of her own country (Argentina) and decided she wanted to share it with others. Today, she also loves to live travel adventures with her 2 daughters. Her favorite place in Argentina is Purmamarca.

Carolina Muchnik

DMC Sales Manager

Our Entrepreneurial Traveler

Carolina started traveling from an early age. She moved with her family from Argentina to the UK, and later on to Venezuela. Her parents loved long road trips and camping on the beach. She fell in love with Argentina's landscape whilst camping in some of the most remote Patagonian regions during her early twenties. Holding a Master's degree in Tourism from the University of Alicante in Spain, she later worked at a UK-based agency, and a couple of years afterward returned to Argentina to work for Events and Incentives company. In 2006, together with Gabriela Molina, she founded Aliwen Incoming, a luxury brand that crafts tailor-made trips for individual travelers. In 2020, Carolina became part of the Say Hueque family. For her, traveling is about experiencing nature, meeting new people, enjoying foods and inspiring stories. She has traveled thoroughly and extensively along with Argentina and has also visited Antarctica, Chile, Easter Island, and Brazil. In her words "I find peace and creativity in nature, wisdom and heart in people".